Luxury Brand Consultant Suzanne Hader to Appear at Shop.org Annual Summit 2008
NEW YORK (Jul. 7, 2008) – Suzanne Hader, principal of brand and marketing consultancy 400twin (400twin.com) will appear at the Shop.org Annual Summit 2008, to be held September 15 - 17 at the Mandalay Bay Resort and Casino in Las Vegas.
Hader will share her expertise with Internet and multi-channel retailers on marketing and merchandising for the aspirational customer during the Summit's "The Doctor Is In: One-to-One Web Site Critiques" session. Retailer attendees are invited to reserve 20-minute time slots to meet with Hader and other industry consultants to discuss issues specific to their Web sites.
Hader notes: "In an economic downturn, brands must maximize the efficiency of every channel - especially online. And for those targeting the aspirational luxury customer, a well-designed Web presence is vital. These private, one-on-one sessions will provide retailer attendees with insights along with tactical and practical solutions they can go back and implement immediately."
New York-based 400twin provides expert evaluation, strategic direction and tactical planning to businesses that want to achieve brand devotion among their customers. The firm serves clients in the beauty, fashion, travel and hospitality industries, helping to establish their brands as unequivocally luxurious in the minds of a discriminating market segment.
Shop.org Annual Summit 2008, described as the intersection of digital retail's future and today's best practices, is the premier gathering of Internet and multi-channel retailers. For more information about the conference and to schedule a time to meet with Suzanne, please visit the Web site: www.shop.org.
